Powering Higher Sales by Empowering Car Owners
Whether you’re buying a used car, having your vehicle serviced
or getting it repaired, there’s often one nagging doubt: Am I
getting ripped off? But with CarMD from Innova, that uncertainty
is gone. And through print, radio and email ads speaking to
owner empowerment, audience engagement was achieved that
drove sales fast.
Attached radio commercials: ‘Slick Sal’, and ‘Untrusted Mechanic’
